Our Aviando Team
Aviando was founded by friends, for friends - and we define that through trust, respect and treating each other like family. With us, everyone can be who they are and contribute their personal strengths. Every day we try to outgrow ourselves and support each other, so that together we achieve great things. Together as a team.
Our Team
Hover over a tile or tap it: the back reveals the bio and the 2 truths & 1 lie.
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Thorsten Winkels
Sales Director
Thorsten has been in IT consulting since 2013. His main responsibilities are sales and HR. His goal: turning companies into digital frontrunners with clever IT solutions and sensibly automated processes. For him, close, trusting and friendly collaboration always comes first - whether with customers, partners or the Aviando team.
Thorsten's 2 truths & 1 lie
- I love cooking
- My favourite sport is skiing
- My all-time favourite game is Zelda Ocarina of Time
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Christopher Uhrig
CTO & Co-Founder
Chris has been working in consulting since 2016 and enjoys making processes digital and scalable - for our customers as well as at Aviando itself, so that we practise what we preach 🙂 He also takes care of technical pre-sales and supports Paula as her right hand in marketing. Over the course of his career he has contributed to more than 100 projects, helping customers from start-ups to DAX corporations take their IT landscape to the next level.
Chris' 2 truths & 1 lie
- I have three first names
- I am a passionate tomato grower
- I prefer tea over coffee
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Deni Panknin
Salesforce Architect
Deni has been part of the Salesforce cosmos since 2017 and has held pretty much every role in it - from developer and consultant to project lead and product owner. Today he works as a Salesforce Architect, helping our customers build tailor-made marketing and commerce solutions - from start-ups to international enterprise projects. What matters most to him is the balance between technical excellence and pragmatic delivery - or, as he calls it: architecture with common sense.
Deni's 2 truths & 1 lie
- I love baking and regularly bring homemade cakes to the office
- In Hitster I rock everything from the 70s and 80s - but regularly lose on songs from the 2010s
- I manage three fantasy football leagues in parallel
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Jannika Beckmann
Salesforce Consultant
Jannika has been part of the Aviando team from the very beginning, working in the Salesforce ecosystem as an administrator, consultant and business analyst. In that time she has supported projects at large and small companies alike, helping to optimise and digitalise business processes. Supporting non-profit organisations is also close to her heart, which is why she completed a certification in the Salesforce Nonprofit Cloud. Internally, Jannika owns the topic of sustainability and, together with Paula and Chris, drives our internal CSR initiatives to sharpen awareness for this core value and create positive change even on a small scale.
Jannika's 2 truths & 1 lie
- I prefer travelling by train over driving.
- I love raisins and liquorice.
- I am more team mountains than team sea/beach.
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Pengyang Liu
Salesforce Technical Architect
Yang has been working in IT and consulting since 2015. His focus is on architecting and developing secure, scalable solutions on the Salesforce Platform. He has done this both as an external consultant on numerous customer projects and as an in-house system architect in large corporate structures. Today he supports Aviando as a technical architect in the cloud space.
Yang's 2 truths & 1 lie
- I keep a small bonsai collection at home
- I hate all forms of cash, especially coins (and do everything I can to avoid getting change)
- I meditate at least twice a day
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Tamara Marinovic
Change Management Consultant & HR Business Partner
Tamara has a dual role at Aviando as HR Business Partner and Change Management Consultant. With her academic background in business psychology, people are at the centre of her daily work. Internally she helps evolve our HR concepts and actively shapes our company culture. As a Change Management Consultant she is responsible for transformation projects, focusing on guiding Salesforce implementations.
Tamara's 2 truths & 1 lie
- I am more of a night owl than an early bird
- Asparagus is one of my favourite dishes
- I have been playing tennis for about 20 years
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Tim Vogel
Salesforce Consultant
Tim has been part of the Salesforce ecosystem since 2020. From his beginnings as an admin to his move into consulting in 2023, he has seen a wide range of environments and picked up plenty of best practices along the way. As a consultant and business analyst he helps our customers continuously improve their processes. His focus is on the Sales, Service and Experience Cloud and on integration with other systems.
Tim's 2 truths & 1 lie
- Despite a master's degree in logistics, I ended up in IT.
- I had English lessons before I even started school.
- I have been on stage with the 257ers and Kraftklub.
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Anna Schonarth
Managing Consultant Salesforce
Anna has been working in IT consulting since 2014, specialising in digitalising and optimising her customers' sales processes. She also runs our project management, making sure our projects are delivered in a structured way and to our quality standards. Over her career, Anna has gained experience across industries such as manufacturing, automotive, pharma and professional services. She has helped both start-ups and DAX-listed companies take their CRM processes to the next level.
Anna's 2 truths & 1 lie
- I love true crime podcasts
- My favourite sport is volleyball
- I am an early bird
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Nico Hakenes
Functional Consultant
Nico has been active in the Salesforce space since 2016 and brings plenty of experience from strategy consulting. As a Functional Consultant at Aviando he connects those two worlds and drives exciting Salesforce projects forward. His focus spans from understanding business requirements and translating them into technical tasks all the way to implementation for our customers. He brings long-standing Salesforce expertise from his previous roles and now also wants to grow further in project management.
Nico's 2 truths & 1 lie
- I had to retake my driving test more often than any university exam
- Among my friends I am known as a table tennis talent
- I have worked in/from 8 different countries
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Susanna Fischer
HR Manager
Susanna has been part of the Aviando team from the start. Even before joining Aviando she discovered her passion for human resource management. With experience in IT consulting since 2019 and an HR background from other industries, she now runs the people side of Aviando - covering everything from recruiting and onboarding to contracts and employee care.
Susanna's 2 truths & 1 lie
- I am usually the first one in the office
- If I had to choose between beer and wine, I would pick beer
- I have had a pen collection since primary school
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Maren Schüssele
Salesforce Consultant
Maren has been in consulting since 2017 and brings broad experience in data-driven CRM projects - especially in customer segmentation and campaign optimisation. She joined the Aviando team in 2023 and currently works mainly on automating business processes with Salesforce, with a focus on the consumer goods industry. Going forward she wants to expand her profile with the Marketing Cloud, so she can bring in her segmentation and campaign management know-how from earlier projects.
Maren's 2 truths & 1 lie
- Decaf keeps me awake
- I happily travel to the other end of the world for tennis tournaments
- I am calmness personified
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Maxi Wieczorek
Salesforce Consultant
Maxi's journey in the Salesforce cosmos started in 2021. Working both on the customer side and in consulting, he learned to constantly make new topics and technologies his own. Maxi advises our customers across industries - so far mainly in the energy, manufacturing and professional services sectors.
Maxi's 2 truths & 1 lie
- I make gelato at home that effortlessly rivals your favourite ice cream shop.
- As a student I spent my semester breaks perfecting my personal bests - in Mario Kart.
- I run a podcast about SCRUM.
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Petra Vall
Salesforce Consultant
Petra has been working as a Salesforce admin since 2020. Her interest in the cloud-based CRM solution Salesforce was first sparked - initially as a user - during an internship as part of her business studies. Since then she has been actively deepening her skills, focusing on the Sales and Service Cloud, to always offer our customers the best possible solution.
Petra's 2 truths & 1 lie
- For deep focus I always need music - techno, to be precise
- My favourite season is winter - I love taking a deep breath of cold air when I wake up in the morning
- I am a certified yoga teacher and teach a weekly yoga class for Salesforce consultants.
- Press Enter or Space to flip: bio and 2 truths & 1 lie
Paula van Besel
Marketing Manager
Paula joined Aviando as a working student during her master's in International Management & Psychology. Having completed her degree, she now runs our marketing full-time - taking care of topics like website design, social media and employer branding. She also supports event planning and active sourcing, as well as our sustainability team.
Paula's 2 truths & 1 lie
- My favourite way to fall asleep is listening to Harry Potter
- Doing puzzles is how I really switch off
- I am an absolute bread fan
- Press Enter or Space to flip: bio and 2 truths & 1 lie
Isabell Gutsche
Salesforce Consultant
Isabell's path led her into the Salesforce world in 2022, where she supported an international rollout on the customer side and most recently worked as a Salesforce administrator. She joined the Aviando team in 2026. With her focus on implementing and optimising CRM solutions in the Sales Cloud, she brings her know-how to a wide range of customer projects.
Isabell's 2 truths & 1 lie
- I do not get sarcasm
- I own more outdoor and sports clothing than normal clothes
- I like scratch cards
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Annika Daul
Salesforce Lead Consultant
Annika has been advising international marketing teams from a wide range of industries on the Salesforce Marketing Cloud since 2019. Her focus is on designing and technically implementing complex marketing processes and customer journeys, as well as on user enablement through trainings and coaching. As an aspiring Marketing Cloud Architect she supports projects end to end - from the first requirements analysis to a successful go-live.
Annika's 2 truths & 1 lie
- I speak fluent Spanish
- I have swum with sharks
- I have a degree from a Chinese university
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Leonel Fransen
Salesforce & AI Consultant
Leonel has been working in the Salesforce ecosystem since 2022. From developer and consultant to project manager and product owner, he has gained valuable experience in a wide range of roles. Throughout his career, he has supported companies across diverse industries, most recently with a clear focus on the energy sector. As a Salesforce & AI Consultant, he brings this broad experience to help clients take their technical capabilities and business processes to the next level.
Leonel's 2 truths & 1 lie
- I listen to quiz shows to fall asleep.
- I traded digital gaming for analogue board games.
- I hold a Guinness World Record.
And you?
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